Peter Ingersoll

Online Marketing & Communications Professional

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I like WordPress.

Peter Ingersoll: Website Developer & Digital Marketing Expert

Thank you for taking the time to read a little bit about me.

I am Peter Ingersoll and I am an Online Marketing & Communications Professional. I create websites, online marketing campaigns, and social media strategies.

I work with my clients to learn their business and business requirements. I apply my years of experience and advise on the opportunities of digital marketing.

I build online platforms for companies, nonprofits, and local businesses. While I am especially familiar with B2B logistics and manufacturing businesses, I also support eCommerce, the Arts, education, and community organizations.

I am a WordPress expert.

I develop & execute marketing and communication strategies to reach organizational goals while maintaining a keen eye on the customer experience and response. I turn the Web into a great tool to generate deliver information, create interest, and generate revenue.

I pull together various technologies and online tools to create innovative, effective, and efficient solutions to business challenges.

I use social and digital media to build customer engagement and social trust.

I  produce, edit, manage, and distribute content for multiple channels. Not only do I produce for digital, I create print, graphics, presentations, etc. I can be your one-person marketing department.

I listen, teach, guide, support and inspire.

I share with my clients as much as they want to know. I believe that customers should be self-sufficient if they wish to be, and I create sites that can be managed by others. But I am very happy to work with clients on an ongoing basis. As a dedicated partner, I become an extension of their business.

I also share my knowledge as a monthly presenter of the Hartford WordPress Meetup Group. You can find me on YouTube talking all things WordPress.

I really love this stuff, and I really love helping others.

Filed Under: About Me

Recommendation from a VP of Marketing of Global Company

From my experience of Peter, there are 2 things that come across instantly – his depth of knowledge, and sense of professionalism.

During his time at Kuehne + Nagel he managed his area of responsibility seamlessly and appropriately to all levels within the organization; right up to senior management.

Often times, people with years of experience in modern disciplines like online marketing, communications, internet and intranet are either good ‘strategically’ [i.e. theory] or are more of the technical [delivery] variety. Peter is one of the rare individuals who gets it from both perspectives and can both strategise and deliver.

He clearly has a passion for his work, and that would show by the way he delivers – always mindful of maximizing the outcome and impact.

Peter is very approachable and is inviting to work with, he also manages to balance multiple tasks + projects for a wide audience and was able to do so successfully at KN while seemingly pleasing everyone!

A good person to have on your team.

~ Francis Blackmore
    Vice President, Marketing at Kuehne + Nagel

Francis Blackmore is currently the Vice President of Marketing for Kuehne + Nagel in North America. I had the pleasure of working with Francis on a number of projects supporting business development, our “Go for Growth” initiative, and marketing and communications programs.  I thank Francis for sharing these very kind words about me.

Filed Under: Recommendations

Recommendation from a Chief Strategy Officer

If you’re facing uncertainty with your online strategy or need help keeping up with the ever-changing technology, you should contact Peter Ingersoll. Not only is he proficient in all the various technologies in use today in online marketing, social platform building and web presence, he is one heck of a great guy to work with. Honest, hard-working, and intelligent – he is your best choice when it comes to figuring out how to manage your personal or business online platform. I highly recommend his services.

~ Rob Rioux
Chief of Strategic Development / Chief Strategy Officer
Cornell Scott – Hill Health Corporation

Rob Rioux is an amazing person. Rob is a leader in a major healthcare organization in Connecticut. More than that, Rob is a leader who cares deeply about helping emerging leaders succeed. Rob is dedicated and always acts with the highest degree of integrity, enthusiasm, initiative, and engagement. I am honored to receive this recommendation from Rob.

Filed Under: Recommendations

Recommendation from a Marketing & Communications Professional

I’ve known Peter personally and professionally for more than 14 years. He’s the rarest of marketing professionals who combines proven hands-on expertise in strategy, creativity and technology.

I have nothing but good things to say about Peter’s work. He’s unfailingly developed innovative, reliable marketing solutions and provided productive advice on everything we’ve worked on together. Peter is especially skilled in devising and building smart, economical, creative strategies for the web and social marketing arenas.

Digital marketing can be intimidating to business clients. But Peter listens, questions and then suggests approaches — in straightforward, easy-to-understand ways that make sense — and which make a difference to results and the bottom line

~ Bill Roberts
    Marketing Principal and Communications Consultant

Bill Roberts has been my boss, my business partner, and my friend. I reported to Bill, Senior Director, Marketing & Communications, for eleven success-filled years at USCO Logistics / Kuehne + Nagel. But I dare say that our relationship was much more about collaboration than boss / direct report. When we left the corporate environment, Bill and I remained in touch and have worked on new business ventures together. Thank you, Bill!

Filed Under: Recommendations

Recommendation from an Independent Business Owner

I am pleased and proud to recommend my friend, Peter Ingersoll. Peter is an invaluable resource for any individual or organization looking to establish or improve its web presence. His knowledge of website development, marketing, and branding are impressive, and his caring, patient manner make him a great partner in what is often a very personal, customized endeavor.

Three years ago, I wanted to start a website to promote my fledgling photo-editing business. I turned to Peter for help, since I knew he had the knowledge to guide me. What was so wonderful was that he also had the patience to guide me. I called on Peter many times as I worked my way through buying domain names, finding a host, adding pages, and links, and photos. He was unfailingly kind as he explained, more than once, how all of the parts fit together. I now manage four websites, thanks to Peter’s tutelage.

Shortly after the launch of my own site, the non-profit organization for which I worked was looking for someone to redesign their website. I immediately thought of Peter, and happily they hired him. This group, the Center for 21st Century Skills at EDUCATION CONNECTION, provides curriculum and training for teachers in urban and rural public schools all across Connecticut. Their mission is to bring innovative, engaging courses in science, math, and technology to underrepresented students. It is funded by federal and state grants, including the I3, Nellie Mae, ATE, and NSF. This was a perfect fit for Peter! He is passionate about helping to provide for other children what we both have been able to provide for our own. Peter’s wife is also an educator, working with children who have special needs; education is of paramount importance in their family.

Peter served our organization very well, taking the time to learn about our history, our present activities, and our future goals. He helped us focus on the multiple audiences for our site, and found solutions that would best serve those audiences. As when we worked on my site together, Peter was always patient and kind with our staff – even when he was getting unclear or contradictory instructions. In the end, we had a website that is appealing, approachable, and adaptable to our growing program. Peter also had great suggestions for the larger issue of branding and marketing our program. Hopefully, my former bosses will follow his advice.

In conclusion, I would recommend Peter for any position in which his knowledge of web-based communication, his gentle humor and welcoming demeanor, and his true desire to make a positive impact on our society would be valued. Peter is a friend, a colleague, and a good guy.

Sincerely,
~ Jennifer Silverman

Independent Math Consultant
ATOMIC Board Member
CT Certified Math Teacher

As you read in her recommendation, I have know Jennifer Silverman for quite a long time. While we have always been friends, we have worked on business projects together in recent years. Jen is one of the most thoughtful, caring, and sincere people I know. She always demonstrates the highest level of integrity in everything she does. Jen is also a no-nonsense and highly-intelligent entrepreneur, math teacher, and developer of innovative classroom curricula. Thank you, Jen!

Filed Under: Recommendations

Recommendation a Senior-level Marketing Consultant

Peter offers a rare combination of strategy sense, creativity and technical savvy. He’s passionate about helping businesses and people harness the power of the web and digital marketing to achieve great things, and he translates that passion into practical ideas that work.

~ Jim Bierfeldt
    President, Logistics Marketing Advisors

Jim Bierfeldt was the VP of Sales and Marketing and USCO Logistics and Kuehne + Nagel before he left to pursue a successful marketing consulting career. My first interview at USCO was with Jim and Bill Roberts. I was hired the next day. Jim, Bill, and I enjoyed excellent years together where I helped transform marketing, communications, and sales support with technology and innovation. Jim  is now exclusively focused on helping companies in the logistics industry grow sales through improved marketing strategy and communication. Jim posted this recommendation for me on LinkedIn.

Filed Under: Recommendations

Recommendation from a Sr. Manager Customer Relations & Development

I’ve had the pleasure of working with Peter Ingersoll for more than 11 years at USCO Logistics / Kuehne + Nagel. Peter’s expertise was a tremendous asset to the organization as well as to me personally.

Throughout my years working with Peter he oftentimes took the initiative to develop new tools to help drive progress within the organization. He continually demonstrated a breath of knowledge and expertise in his job and frequently came up with creative & innovative solutions to solve business challenges.

Personally, his support of my sales efforts and dedication to our marketing and communications efforts helped to drive new sales and surface new opportunities for the organization. We collaborated on numerous projects and I enjoyed our many strategic discussions which enabled us to deliver actionable solutions. Peter has the ability to make technology solutions easy to understand and implement in a user friendly platform.

Peter was a colleague and is a friend and I’m confident any organization would benefit from his experience, skills and enthusiasm.

~ Frank Cianci
Sr. Manager Customer Relations & Development, Kuehne + Nagel

Frank Cianci and I worked together at USCO Logistics and Kuehne + Nagel. As Senior Manager, Marketing & Communications, a big part of my role was to support the Sales Team. Frank lead the Inside Sales team and has been responsible for managing significant customer-facing programs. Frank and I collaborated on many projects over the years. I was very pleased to read Frank’s recommendation for me.

Filed Under: Recommendations

Recommendation from a Coach, Consultant, Educator, & Speaker

Peter is passionate about marketing communications and effective web strategies. He is unique in his ability to merge big picture thinking with specific tactics that get results in a creative way. For me this included translating high level concepts into actionable steps. Peter is never afraid to go the extra mile to get the job done in the best way possible – even under extreme pressure. I was pleased to have Peter on my extended team.

~ Douglas S. Brown
    Practice Advisor  Executive Coach, Success Track ESQ

Douglas Brown was a friend and colleague of mine at USCO Logistics and Kuehne + Nagel. Doug has had a multifaceted career reaching executive levels, and through all his roles, Doug has always been committed to the success of others. Doug and I had many conversations on strategy, management practices, operational excellence, and life in general. I thank Doug for posting this recommendation for me on LinkedIn.

Filed Under: Recommendations

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